PR and Influencer Marketing That Shapes Fashion Perception
Fashion influence begins with the right conversations. At UNYX Studio, PR and influencer marketing are crafted to position your brand where it matters most – in front of editors, stylists, creators, and audiences who define what’s next. From fashion week moments to creator-led campaigns, your brand gains visibility, credibility, and cultural pull.
Built for visibility. Designed for influence.
From Story → Strategy → Spotlight
We manage your complete PR and influencer ecosystem, including editorial outreach, creator collaborations, celebrity seeding, campaign amplification, and reputation building.
Fashion Editorial PR
Strategic placement in fashion magazines, digital platforms, trend stories, and designer features that strengthen brand authority.
Influencer Collaborations
Creator partnerships across Instagram, TikTok, YouTube, and Pinterest designed for styling videos, product try-ons, launches, and collection storytelling.
Celebrity and Stylist Seeding
Product placement through stylists, talent teams, and celebrity gifting that elevates brand desirability and premium positioning.
Fashion Week and Event PR
Backstage moments, designer interviews, influencer invites, show coverage, and post-event amplification for maximum impact.
Press Kits and Lookbooks
Professionally crafted media kits, lookbooks, designer notes, and collection stories tailored for editors and creators.
Campaign Visibility and Amplification
Integrated PR and creator plans for festive drops, new collections, collaborations, and capsule launches.
Reputation and Narrative Management
Consistent storytelling that builds trust, refines perception, and strengthens your fashion brand’s long-term identity.
PR and Influencer Workflow
A structured fashion PR process designed for visibility and momentum.
Strategy and Positioning
Brand story review, press angles, influencer mapping, aesthetic guidelines
Duration: 2 to 3 days
Outreach and Creator Shortlisting
Media lists, creator shortlists, stylist contacts, event planning
Duration: 3 to 5 days
Execution and Coordination
Communication, shipping coordination, approvals, content supervision
Duration: Ongoing weekly cycle
Campaign or Event Amplification
Launch buzz, creator rollout, teaser to reveal sequences
Duration: Monthly cycle
Reporting and Visibility Insights
Coverage reports, influencer performance, brand lift analysis
Duration: End of month
A workflow built on credibility, creativity, and consistent visibility.
FAQs - PR and Influencer Marketing for Fashion Brands
We shortlist creators based on styling, visual tone, audience spending capacity, and category relevance to ensure the fit is natural and strategic.
Yes. Creator try-ons, styling videos, and press features boost discovery and conversions during launch periods.
Yes. We manage influencer invites, backstage storytelling, editor coordination, designer coverage, and event amplification.
Absolutely. We coordinate with stylists, talent teams, and celebrities to elevate brand positioning.
We track reach, engagement, saves, clicks, creator-led sales, and long-term brand lift.
Yes. We design lookbooks, collection stories, press kits, and media-friendly assets aligned with editorial standards.
Influencer campaigns show immediate visibility. Editorial PR builds long-term authority and trust.
Yes. From strategy to outreach to execution and reporting, we handle the full PR and influencer process.
Yes. We design complete launch visibility plans including influencer rollouts, teasers, UGC, and editorial coverage.
Budgets vary based on creator tiers, PR goals, event participation, and content volume. We offer tailored plans for emerging, growing, and premium labels.
What does your fashion brand need next?
At UNYX Studio, we combine PR expertise with fashion storytelling to shape perception and build influence. Whether you’re preparing for a launch, a seasonal drop, or long-term visibility, we ensure your brand shows up where the industry is paying attention.
Think of UNYX Studio as your PR and influencer partner for fashion.
